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McDonald’s® And Warner Home Video Introduce New Live-Action Home Entertainment DVDs “McKids™ Adventures Volumes 1 And 2”

(May 2, 2006 - Burbank, CA) – Children will be entertained and inspired to achieve happy active lives as McDonald’s and Warner Home Video (WHV) unveil two exciting live-action home entertainment specials, with "McKids Adventures Volume 1: Get Up and Go with Ronald" and "McKids Adventures Volume 2: Treasure Hunt with Ronald." Both will be available on August 15, 2006 and will be available everywhere DVDs are sold. Produced in association with DIC Entertainment (DIC), the worldwide licensor for the McKids brand, the "McKids Adventures" DVD specials are part of McDonald’s® active lifestyle campaign which promotes physical activity. In each DVD, Ronald McDonald leads a group of children through various adventures that entertain, engage and inspire while providing opportunities for singing and dancing along the way. "Volume 1: Get Up and Go with Ronald" and "Volume 2: Treasure Hunt with Ronald" will be sold separately and each will retail at $14.98 SRP. Order due date for both volumes is July 11, 2006. The Credits McDonald's is the leading global foodservice retailer with more than 30,000 local restaurants in more than 100 countries. Approximately 70% of McDonald's restaurants worldwide are owned and operated by independent, local businessmen and women. Please visit our website at www.mcdonalds.com to learn more about the Company. With operations in 90 international territories Warner Home Video, a Warner Bros. Entertainment Company, commands the largest distribution infrastructure in the global video marketplace. Warner Home Video's film library is the largest of any studio, offering top quality new and vintage titles from the repertoires of Warner Bros. Pictures, Turner Entertainment, Castle Rock Entertainment, HBO Home Video and New Line Home Entertainment.
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